LED BY A QUEER DUO FROM UKRAINE SINCE 2020, MASHAT IS A GENDERLESS FASHION BRAND THAT BLENDS ARTISANSHIP WITH FUTURISM. THE MOTTO "VIVE LA ROUTINE" EMBODIES MASHAT'S MISSION OF ADDING FESTIVENESS TO DAILY LIFESTYLE.
SUSTAINABILITY IS PARAMOUNT TO MASHAT. RELEASING ITEMS EXCLUSIVELY THROUGH PRE-ORDERS ENSURES NO EXCESS PRODUCTION, ALIGNING WITH THE COMMITMENT TO A ZERO-WASTE APPROACH. NATURE-INSPIRED UPCYCLING TECHNIQUES UNDERLINE ECO-CONSCIOUS ETHOS OF THE BRAND.
MASHAT SEES CLOTHING DESIGN AS AN ART UTILE, MERGING WEARABILITY WITH THE CONCEPTUAL DEPTH. A FRESH EVOLUTION OF STYLE, "ARTISTIC CASUAL," INTRODUCED BY MASHAT, SEAMLESSLY BLENDING BOLD WARDROBE CULTURE WITH REFLECTIONS ON SOCIALLY RELEVANT THEMES. THE CREATIONS ENCAPSULATE THE DESIGNERS' VISION OF INTERTWINING ART WITH PRACTICALITY.
